About kidpik

Girls and boys opening kidpik subscription boxes

About kidpik

We deliver high-quality,
customized outfits for your kids.
Meet the team behind the box.

Our Mission

We want to help parents save time and effort by delivering personally styled, high-quality outfits that make kids look great and inspire confidence.

Brand History

kidpik was founded in 2016 in NYC by Ezra Dabah and his team, existing of parents, creatives, and stylists who have over three decades of childrenswear experience and previously built a multi-billion-dollar children's specialty store. Together, they set out to deliver a solution for parents by delivering a fashion clothing box with personalized and stylized outfits for their kids. With kidpik, parents trade the difficulty of shopping for their kids with the excitement of unboxing a curated surprise from the comfort of their home.

Today kidpik is an award-winning kids’ clothing subscription box company.

What Makes kidpik Unique?

Our experience makes a difference

We design our collections in-house and from the heart. Thanks to our decades of experience designing clothes that kids and parents love, we deliver happiness for the whole family.


We empower kids to get involved in styling and discover their unique personal style. Our stylist team will help them turn their unique fashion tastes into personally styled outfits that they’ll love.


We believe that fashion inspires confidence. When your kids love what they’re wearing, they can be the best version of themselves.


The surprise unboxing experience makes shopping for clothes exciting and more convenient.

With over 1.3 million boxes shipped,
we look forward to delivering more styles and smiles 😊

Join kidpik Today!

Take Our Quiz